Ladbrokes ‘to increase profits through CRM’ – Experian QAS Data Quality News (UK)

by admin on February 19, 2010


BBC News
Ladbrokes 'to increase profits through CRM'
Experian QAS Data Quality News (UK)
Ladbrokes is planning to increase its profits through customer relationship management (CRM) marketing activities, it has been reported.
Ladbrokes looks to CRM to boost growth after profit slumpMarketing Week
Ladbrokes reports revenue and profits declineMarketing

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